Reviving Retail in Santa Barbara: Amy Cooper, Owner of Plum Goodds

Santa Barbara retailers currently face a perfect storm due to recent local natural disasters that have added to the impact of e-commerce, national trends, neighborhood vacancies, Byzantine local regulations, and the high cost of doing business in Santa Barbara. The World Business Academy’s Global Citizens Club convened a panel of local thought leaders and retail representatives to discuss the current state of State Street and how we can champion more innovative solutions to improve our local economy. In this video you will hear how the community can come together to nurture locally owned retailers, make Downtown Santa Barbara a desirable destination for all, boost pedestrian traffic, and improve the local economy by revitalizing the local retail sector.

Speaker Bio:

Amy Cooper, Owner of Plum Goods Store
Amy Cooper is the founder and owner of Plum Goods — a gift, home, clothing, jewelry store and art gallery featuring ethically made merchandise. She began her career in San Francisco working in political campaigns, public relations and corporate communications for companies such as Charles Schwab. After moving to Santa Barbara in 1996, Amy continued in brand management and marketing for companies locally and nationwide, most recently as Brand Manager for Toad & Co. In 2010 she launched Plum Goods, a six-time winner of Best Gift store in SB. In December 2016 she expanded the store from 2,000 to 4,000 square feet to feature sustainable clothing, shoes, fine jewelry and accessories for men and women. In 2017 she won Santa Barbara’s Business Champion of the Year award for her efforts on behalf of local retail. She is a board member of Downtown Santa Barbara and serves as head of the Retail Committee. She lives in Santa Barbara with her daughter.